Igor Baykov
President, EZSolutionS - Russian Telecom Market Entry Strategy Consulting
http://www.ezsolutions.ru/
http://www.linkedin.com/in/ibaykov
EZSolutionS offer a complete range of market entry, business development, marketing, PR, local compliance, translation, accounting and legal services to help companies in the converging technology world establish and develop their presence in Russia and the Former Soviet Union countries:
• Business meeting scheduling, senior level appointments in Russia and CIS
• Go-to-Market and business development strategy, sales and BD programs in Russia and CIS
• Local channel partner search, distribution strategy in Russia and CIS
• Organizing seminars, workshops and roadshows
• Regulatory type approvals (homologation) for telecom, wireless and IT equipment in Russia and CIS
• English-Russian and Russian-English technical translation and interpretation services (telecommunications, IT, IS, DTV)
• Outsourced payroll and accounting services in Russia and CIS
• Legal, company registration, visa, work permit and administrative services in Russia and CIS
• Recruitment, staffing, executive search and selection services in Russia and CIS
EZSolutionS offer a complete range of market entry and business development services to help new entrant companies in the converging technology world establish and develop their presence in Russia and the Former Soviet Union countries. We provide a proven and speedy, cost effective and low risk option for foreign exporters to generate enough traction in the region to justify opening a local office or work towards establishing a joint venture at a later stage.
BUSINESS DEVELOPMENT & ACCOUNT MANAGEMENT SERVICES:
• Market development program
• High-level introductions
• Local partner search
• Technical presentations
• Equipment trials
• Account management
FIELD MARKETING & PR SERVICES:
• Event marketing
• Leveraging mass media
ADMINISTRATIVE & SUPPORT SERVICES:
• Equipment homologation/type approvals
• Translation and interpretation
• Presales and System Engineering Support
• Logistical and administrative support
• Payroll
• Recruitment and staffing
2004 - 2005• Led, motivated, and directed the team to success.
• Developed dealer strategy for fixed and mobile accounts.
• Managed crucial sales and customer relationships.
2002 - 2004• Launched company’s operations in Russia and the CIS.
• Managed strategic sales relationships for all company broadband access and VoIP products and channel partners in the region.
• Developed and maintained an expert understanding of the telecommunications market within the region, including competitive positioning, market trends, major bids and projects, political issues, and fundamental market information.
2002 - 2002• Managed the team of 5 sales managers.
• Established and monitored goals, including sales quotas, lead generation, and other metrics pertinent to sales; took measures to increase sales.
• Hired and trained sales staff.
• Turned around non performing sales team in 4 months.
2000 - 2001• Aggressively pursued revenue objectives generated from selling TelePacific services to small/medium size businesses.
• Actively prospected for new business by developing direct and indirect channels, participating in exhibitions, meetings and seminars hosted by local Chamber of Commerce and trade associations.
• Reviewed and evaluated competitor companies, programs, and marketing strategies.
1999 - 2000• Identified sales opportunities, established beneficial relationships with key decision makers, and managed the engagement of all appropriate internal and external resources to drive the sales process from concept through to completion.
• Used team selling approach to deliver business values, position "end-to-end" multiservice networking solutions and articulate Cisco strategies to senior customer executives.
• Participated in telecommunications exhibitions, conferences, and seminars.
1997 - 1999• Developed relationships with mobile operators countrywide (Russia & CIS).
• Managed several major fixed networks accounts.
• Made proposals and quotations, negotiated and revised supply contracts, participated in development of pricing strategy. Responsible for tactical marketing including development and management of the “12 month rolling forecast”.
1994 - 1997• Sold switched and dedicated voice/data services and strategic complex solutions to new and existing corporate customers.
• Sold PBXs, key-systems, modems and other types of CPE by Lucent Technologies and GDC.
• Qualified prospects, maintained accurate sales forecast.