Yannick Debaupte

Yannick Debaupte

Apps Developer relationship Director, Europe

Currently employed at Nokia, Appcampus

Previous: Nokia, Nokia South Africa, Gemplus


Previous: Centre De Perfectionnement Aux Affaires, Université Paris 1 Pantheon Sorbonne, Université Paris 11 Paris Sud



    Yannick joined Nokia in June 2004 in Johannesburg, South Africa to manage handset distribution within the sub-Saharan African continent. During his careers at Nokia and previously at Gemplus – a smart card manufacturer, Yannick has been working and leaving in more than 11 EMEA countries and was until December 2011 in charge of Nokia Ecosystem and Developer relation in Eurasia, based in Moscow – Russia. With more than 15 years’ experience in the telecom & technology sector within EMEA region, Yannick’s role sees him direct an European team charged with engaging developers to create great, locally relevant apps. The role of Yannick and his team, further than technical support for apps creation, is to make developers successful in turning Apps into business. Thanks to an active merchandizing and editorial content management on Nokia and Marketplace apps store they generate a positive ROI for the developer, and support Nokia’s mission to provide consumers with differentiated mobile products. Prior to his developer’s relationship role, Yannick was in charge of Nokia Direct Business to consumer channels in Eurasia and rolled out and managed a network of more than 150 Nokia physical Branded Retails stores, e-commerce shop and Nokia corners in multi branded stores in Russia and Turkey


Board member

At Appcampus

From September 2012 to Present
AppCampus is an €18 million joint project of Aalto University, Microsoft and Nokia. We offer financing and coaching in mobile technology, design and usability to Windows Phone developers

Developer relationship director - Europe

At Nokia

From June 2012 to Present
Local Nokia Ecosystem management (Apps store, developer relationships & Mobile service) & strategic partners relationships in Europe region (West, South, North, Central Europe & Eurasia)

Retail and Service Director - Eurasia

At Nokia

From 2008 to June 2012
Role: Retail and Services Director – Eurasia (Russia, Ukraine, Turkey & CIS. Member of Eurasia Management team (Turn over 2.5 billions Euro +). Based in Moscow, Russia. - Business to Consumer channel: Deployment of best mix of B2C channel in Russia / Turkey with appropriate investment level: 150...
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General Manager West Africa (15 countries)

At Nokia

From 2006 to 2008
Implementation of direct and controlled, multiple channels, distribution model in West Africa.(Based in Casablanca, Morocco then Dakar, Senegal)

Area Manager

At Nokia South Africa

From 2004 to 2006
Manage re-export and indirect distribution channels to maximize regional market share in Southern and Central Africa. (Based in Johannesburg, South Africa)

Marketing Director for Western Europe

At Gemplus

From 2003 to 2004
Mission: Plan, design and market profitable sets of wireless solutions suitable for GSM operators and ensure re-usability of regional solutions.(Based in Brussels, Belgium)

General manager Scandinavia, Finland and Baltic countries

At Gemplus

From 2000 to 2003
Develop and consolidate Scandinavian operations around Smart card and Services. (Based in Copenhagen, Denmark)

Area sales manager - SADC & East Africa

At Gemplus

From 1996 to 2000
Mission: Develop sales, distribution network and establish Gemplus regional presence. (Based in Johannesburg, South Africa)

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Centres d'intérêt

  • diving and different sports
  • long distance running